In a mesmerizing fusion of tradition, craftsmanship, and sustainability, Hermès recently transported the heart of its illustrious heritage to Bangkok, Thailand, through the immersive spectacle known as “Hermès in the Making.” The eight-day event, held on the 8th Floor of The Pinnacle at ICONSIAM from November 25th to December 3rd, 2023, unfolded as a celebration of the intricate artistry and sustainable craftsmanship that defines the iconic luxury brand.
For over 185 years, Hermès has been synonymous with unparalleled craftsmanship, and the event sought to unravel the mystery behind the creation of their timeless pieces. The venue, bathed in the glow of exquisite creations and the buzz of artisanal fervor, provided an exclusive rendezvous with the master craftsmen responsible for the brand’s enduring legacy.
Crafting Sustainability: A Glimpse into Hermès’ Ethical Artistry
At the heart of Hermès in the Making lies a commitment to sustainability, showcasing the brand’s dedication to producing objects designed not only to withstand the test of time but to be repaired, cherished, and passed down through generations. The event exemplified Hermès’ ethos of balancing tradition and innovation in a bid to preserve and evolve the art of savoir-faire.
The 8th-floor venue at ICONSIAM was transformed into a vibrant tapestry of live demonstrations, workshops, interactive activities, and films. Visitors were invited to delve into the intricate processes of nearly ten métiers, each representing a unique facet of Hermès’ craftsmanship. From leatherwork to silk printing, the event unfolded as a sensory feast for aficionados and casual observers alike.
A Living Legacy: Hermès Artisans Share Their Craft
Hermès in the Making offered a rare glimpse into the inner sanctum of the brand’s workshops, where six generations of artisans have meticulously honed their skills since the house’s founding in 1837. The event emphasized the living, flourishing, and ever-evolving treasure trove of artisanal skills that define Hermès.
The artisans, embodying the spirit of the brand, demonstrated their expert techniques and shared exclusive know-how with an engaged audience. This immersive experience not only highlighted the quest for quality, durability, and innovation but also underscored Hermès’ profound respect for historical traditions and the environments that inspire their creations.
One of the unique features of Hermès in the Making was its adaptability to diverse interests. Visitors were encouraged to customize their experience based on their curiosity and passion, allowing for a personalized journey through the world of Hermès craftsmanship.
The event welcomed all, from seasoned Hermès enthusiasts to those newly discovering the brand, with free admission to all activities. The 8th Floor of The Pinnacle at ICONSIAM became a melting pot of creativity, heritage, and innovation during the event’s operational hours from 12 pm to 8 pm, excluding Mondays.
A Farewell, but Not Goodbye: #HermesInTheMaking
As the curtains draw on this exceptional eight-day affair, Hermès in the Making bids adieu to Bangkok, leaving behind an indelible mark on the city’s cultural landscape. The event was not just a celebration of luxury and craftsmanship but a testament to Hermès’ unwavering commitment to sustainability, innovation, and the enduring beauty of handmade artistry.